PRESS RELEASE : All Eyes on Beau Gachis Paris Second Partnership with ipsy to Launch Smudge Eye Brush
Monthly Subscription Brand’s Second Consecutive Feature of Beauty Company Brush to Kick Off January 2016
1/17/2016 - Pro beauty accessories company, Beau Gâchis Paris (http://beaugachis.com/) has recently announced their second consecutive partnership with ipsy.com to kick off January 2016. To accompany ipsy’s “All Eyes on You” January themed Glam Bags, Beau Gâchis Paris’ Smudge Brush has been included in some subscribers’ bags this month. What an extraordinary way to start off the year for the beauty accessory brand! While subscribers of the industry take-over beauty subscription company can expect 4 to 5 samples and/or tools in their bags, now they can experience the high quality elements that go into the line of Beau Gâchis Paris. Created by YouTube personality, Michelle Phan, ipsy has become adored by both beauty novices and experts, offering brands the ability to reach out to a variety of consumers. The Smudge Brush is ideal for creating that soft, smoldering smoky look. The shorter bristles allow this brush to pick up the right amount of shadow, allowing you to control how much you want to apply. The brush features and eco-friendly matte black wooden handle assembled by hand to ensure exceptional quality.
“Partnering with ipsy once again was the perfect way for Beau Gâchis Paris to start off 2016. We have a ton of new products, launches, and marketing initiatives in the works, and being a part of ipsy’s 2016 ‘All Eyes on You’ themed Glam Bag is just the beginning.” States CEO and Founder of Beau Gâchis Paris, Robin Guess. “ipsy is such a fun brand, that really aligns itself with our mission to provide customers with quality beauty tools. I can’t wait to continue to improve the company and give our customers fun, new items and interactions.”
Beau Gâchis Paris is a family owned business founded in 2013 by Bill and Robin Guess. Inspired by their two beautiful daughters, ‘Beau Gâchis’ translates to ‘beautiful mess’, how Bill and Robin playfully refer to their girls. The concept behind the beauty accessories company was a response to the over flow of ‘franchise’ cosmetic outlets who lacked quality over quantity. They will continue to move forward, introducing fun and high quality brushes, cosmetic sponges, cases, and more well into 2016. Brushes from the line are made from high quality materials such as a combination of natural animal hair and synthetic hair, natural wood handles, and durable copper ferrules. Their famous cosmetics sponges are also made of hydrophilic, latex-free sponges making them safe for those who are allergic or sensitive to latex.
For more information on Beau Gâchis Paris please visit http://beaugachis.com/, or e-mail us at info@beaugachis.com.
About Beau Gâchis Paris
Beau Gâchis® Paris was founded in 2013 by Bill and Robin Guess who are both natives of Tampa, Florida. The name “Beau Gâchis” was derived from their two beautiful daughters. Beau Gâchis literally translates to “Beautiful Mess”, which is what Bill and Robin have always called their little girls. The company’s mission is to separate themselves from the other ‘franchise’ cosmetic outlets out there. They are committed to delivering professional, unique, and glamorous products to their customers while inspiring each and every one of them to share their individual beauty with the world.
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